"Be the change you want to see in the world." ~Mahatma Gandhi

Showing posts with label next. Show all posts
Showing posts with label next. Show all posts

25 November 2011

NEXT (UK) in Paris with Emanuela de Paula


Yesterday I spent Thanksgiving day with my immediate family plus a few friends of the family and had such a wonderful time playing with my parent's new cocker spaniel. The puppy is only about 6 months old and is already spoiled rotten! The most interesting conversation stemmed around the question, "If you could travel to any country in the world, which city would be your first choice?" Surprisingly, my father quickly answered, "Paris!" and my mom soon chimed in in agreement. Both love the city because of the city's association to romance and fashion. The exact same reasons why I love the city! And my mom, being an addict of America's Next Top Model, mentioned how Paris is often the setting for the show's photoshoots. My mom is in love with the model Eva Pigford and often talks about this show but I never knew that she and my father love the city of Paris.

Well, we all definitely have different tastes while sharing some similar tastes. My mom and I both would LOVE to travel to Paris one day, yet we differ when it comes to who our favorite model is. She is in love with Eva Pigford and ANTM and I am in love with Emanuela de Paula and VS! (And I won't mention who my dad is in love with!)

All of this holiday talk about Paris brings me to admiring the work of Emanuela de Paula in Paris for NEXT (UK) and her last campaign for them which was the Autumn/Winter 2010 campaign and sits high on my list of favorite advertising campaigns. She was the face of NEXT (UK) for the last 3 years (from 2008 to 2011) and oh, how I love the photographs taken of her especially for the Autumn/Winter 2010 campaign. Next (UK) is using another model for their 2011/2012 Winter season ... [sigh] ... but a 3 year modeling contract that includes both print and television advertising is quite an accomplishment for any model to achieve.








~Fashion set designed by Diva Shyne~














15 October 2011

NEXT (UK) Christmas 2010: Emanuela de Paula & Jon Kortajarena


Brazilian model Emanuela de Paula has been the spotlight model for UK retailer NEXT for the last 3 years. I especially love the advertising done for the Christmas seasons which are always set in the romantic city of Paris. Modeling alongside sexy Spanish model actor Jon Kortajarena for the 2010 Christmas campaign produced such a magical compilation of prints and will always be some of my favorite photos of Emanuela and Jon. In addition to the fabulous print advertising that was done for this campaign, a nice television commercial was created under the direction of photographer Ben Watts. This NEXT Fall/Winter 2010 television commercial was filmed on the banks of the river Seine and in the shadow of the Eiffel Tower to reflect the season’s Parisian chic styles.











Also featured in same campaign Masha Novoselova: